Our Story - Viorelle Essence

Our CEO always believed that style should be effortless yet refined, timeless yet accessible. Growing up in London, she was surrounded by the elegance of high fashion but often felt that luxury was reserved for a privileged few. She dreamt of a world where every woman could experience the confidence of wearing exquisite designs—without compromising her values or her budget.

With this vision, Viorelle was found by Rayssa, through the Brazilian company legally responsible for the brand's international operation, she decides to expand beyond Brazil.

Viorelle’s administrative headquarters is located at R Mistral 332, Edif The Point, 209A EMX, Cuiabá – (ZIP: 78048-222), under the management of Rayssa Sarro.

Every collection is meticulously curated to ensure the perfect balance between trend and timelessness, Brazilian art and allowing our customers to embrace elegance in their everyday lives.

From the bustling streets of Mayfair to the cozy cafés of Notting Hill, our pieces are designed to complement every aspect of her lifestyle, effortlessly elevating her wardrobe without the extravagant price tag.

Viorelle London. isn’t just about fashion—it’s about confidence, self-expression, and the belief that sophistication should be for everyone.

Welcome to Viorelle. 

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